Date: Tuesday 15th February 2022

Time: 1:00pm - 2:00pm (NZDT)

Price: $50

Course level: Beginners/Intermediate

This workshop will help you up to understand the ways that things can go wrong on Social Media and help you to avoid the pitfalls – making sure your cause puts its best and most engaging foot forward. If you are feeling like you are trying to do too much, or you are posting in the wrong place, if you are trying to talk to everyone but you’re having one sided conversations, if you are afraid to be real, if you are struggling to plan and be strategic or if you don’t know how to measure your outcomes – then this is the workshop for you!

This course is suitable for: Beginners and Intermediate

Course Outline

1)Understand how to choose the correct platform

2)Be clear on your target market instead of trying to appeal to everyone

3)Understand the impact of being real as well as using quality images and content

4)Understand why analytics are critical to success

5) Understand the importance of a documented social media Strategy plan

Audience

This webinar is suitable for (type of positions/sectors it is relevant to): Anyone in the cause-based sector who takes part in social media content preparation, planning, creation, posting and reporting.

It is a helpful overview for volunteer managers, marketers, fundraisers and storytellers alike.

Includes: Live access to webinar, participation in live Q&A session at the end of the webinar, access to post webinar recording and slides as well as any additional templates provided by the speaker.

Not available on this date and time? Register anyway! All webinar registrants will receive a full recording and the slides after the webinar has been presented.

IMPORTANT: If you do not receive the link to join the webinar 24 hours before the commencement date/time, please contact events@connectingup.org to request this information.

Alecia Hancock- Director at Hancock Creative

Alecia is on a mission to make not-for-profits and social enterprises around the world more successful and sustainable by building their social media confidence. She is the founder of the award-winning Unite and Change the World events and director of Hancock Creative. In her past life she was a journalist and magazine editor and is now a sought-after international speaker and not-for-profit trainer. Alecia was chosen as one of WA’s most influential people in business by NIFNEX, her business was named WA Telstra Micro Business of the Year WA and won an Australian Web award for Social Media Campaign of the Year. Alecia is also a university lecturer at Notre Dame university on interactive media.