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This power session consists of two presentations. Presentation 1 Digital strategy and online marketing toolsAs we are aware, the digital space is rapidly growing every day and with so many new mediums or communication, how does one manage their time and their brand online? How can we effectively and efficiently communicate with our community online? Let’s try to help make life easier with some great online tools that help make managing multiple channels that little bit easier!Recorded some time ago.Watch now
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This power session consists of two presentations and a Q&A session. Presentation 1 Using social media to (re)engage about sexual health and build online communities For its recent social marketing campaign, The Big Picture, ACON Health developed the first large scale social media initiative in the Australian HIV sector to target gay men who account for ¾ of new HIV infections in NSW. This presentation will show how the social media campaign was developed and will explore the benefits of Facebook and Twitter, the challenges faced and the lessons learned, such as:Recorded some time ago.Watch now
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Are you looking for a way to better manage how your not-for-profit manages its contacts, clients and supporters? Implementing a constituent relationship management (CRM) system can give you a better way to bring your data into one place making it easier to keep track of how you connect with your community.Recorded some time ago.Watch now