Download slides here

Participants will learn the basics of social media, channels, features and benefits, type of content and tips on social media best practices to increase engagement.

This webinar will cover:

• A basic overview of the most popular social media platforms and who is using them.
• How to choose the best social media platform(s) for your organisation.
• What sort of content can create the best engagement.
• What trends there are in content.
• What is next for social media in the future.

This webinar is suited for those considering starting a social media presence for their organisation, or interested in some basic tips and ideas for furthering their existing accounts.

About the presenter, Mathan Allington

Mathan Allington is the Community Engagement Coordinator at Connecting Up, where he works with the not-for-profit sector to provide training, education and understanding of the technology resources available to build their capacity.

With a background in telecommunications, not-for-profit and small business, Mathan is passionate about new technology, and how to make it accessible and understandable for everybody.

In his spare time, Mathan is a freelance web designer and digital marketing consultant, loves to watch a good movie or sport, and eats too much chocolate.

This project is support by Australia Post’s Our Neighbourhood Community Grants program, which funds projects that will help to build healthier, more vibrant and more inclusive communities across Australia.