If you're looking to adopt a new constituent relationship management (CRM) system for your not-for-profit, learn how important it is to avoid these common mistakes.

On behalf of Connecting Up, Peter Flory from Athena Consultants in the UK not only goes through the basics of that a CRM is and what it can do, he also identifies key issues when it comes to implementing a CRM.

This webinar will give you a chance to learn from common mistakes for when you implement a CRM for your not-for-profit organisation.

• Also, read the supporting 2-part article, "Why do most CRM implementations fail?"

About Peter Flory

Peter Flory is an independent information technology consultant from the UK working solely in the voluntary sector which he has done for the past 16 years. He has been in the IT industry for more than 30 years, the first half in a number of technical roles and the second half as a management consultant. He assists clients with the complete ‘IT life-cycle’ – IT strategy development, requirements specification, invitation to tender procedures, project management, quality assurance, implementation support and operational reviews. He runs seminars on IT strategy and on fundraising software and is a regular speaker at Institute of Fundraising events. He has written four books on fundraising databases and is a regular contributor to publications such as Professional Fundraising magazine.

This work by Connecting Up is licensed under a
Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.