This masterclass will teach you how to
create and activate a community through social media that will take action to
support and grow your organisation. 

 

Understanding
the Social Media Landscape

Uncover the fundamentals of social media and how it can be a valuable asset for
community builders. Gain insights into various social media platforms and their
demographics. Learn when and why you should consider using each platform for
your organisation.

 

Profiling
Your Audience & Creating a Community Voice 

Dive
into the intricacies of understanding and connecting with your target audience
on social media. Discover how to craft a community voice that resonates with
your members. By striking the right balance, you can maximise engagement and
foster a sense of belonging within your community.

 

Crafting
Compelling Content for Community Engagement

Master the art of creating content that sparks conversations, encourages
participation and inspires action within your community. Explore real-world
scenarios of where you can multiply your community engagement through content.
Tailor your content to specific community objectives and witness how an engaged
community can become your secret weapon for achieving unprecedented success.
Learn my unique 4-step posting strategy that has been used successfully by
hundreds of organisations around the world to increase growth and community.

Why This Class is a Must:

  • Foster Connection:
    Learn how to tap into the power of community to build relationships,
    encourage participation and create a sense of belonging
  • Boost Engagement:
    Discover how to accelerate community growth and engagement through
    compelling content and strategic posting
  • Avoid Pitfalls:
    Equip yourself with the knowledge to navigate community management
    challenges and make informed, responsible decisions
  • Achieve Your Goals:
    Transform your community into an engine for achieving your organizational
    goals by integrating insights and effective strategies

Testimonial:

Aurelie
Jammes - Town of Victoria Park

“Alecia's content was spot
on, our attendees were highly engaged, and we received great feedback. Alecia
is extremely knowledgeable, and her natural talent for presenting captivates
the audience.”