The world has changed how it communicates, with social media usage becoming increasingly essential. While it can be hard to keep up, we need to remember people still do business with people they know, like and trust. Service excellence and consistency of value are essential to business success. Used wisely, social media can help your organisation stand out. It can help you increase awareness, generate ROI and create a thriving online community.

In this webinar Mel will share real-life examples and practical ideas to show you how to:

  • become a more strategic thinker
  • create and share content that will that will be relevant to your audience
  • save time with social media management tools
  • engage and build strong relationships with your audience
  • gain an understanding of metrics.

About the presenter: Mel Kettle

Mel Kettle is a communication and social media strategist, author of The Social Association and sought-after speaker. She has over 25 years’ experience, as well as a Master of Business in Marketing and a Master of Public Health. 

Mel specialises in working with member-based organisations to help them address some of their biggest challenges – engaging with and demonstrating value to members. She provides tailored and practical communication solutions through speaking, mentoring, training and facilitation. 

An accomplished speaker, Mel has presented at many conferences, workshops and events on the topics of communication and social media. Her presentations are packed full of relevant examples and practical advice that participants can start actioning immediately. She also trains, mentors and up-skills CEOs, staff and volunteers to improve their communication and social media skills.

Mel’s first book, The Social Association: 5 key skills not-for-profits need to increase member engagement, generate ROI and create thriving online communities, was published in February 2018.

www.melkettle.com